FTL MODA presents its sophisticated FW2015 line up at Mercedes Benz Fashion Week New York
(February 7th 2015) – On Sunday February 15th at 7 pm The Salon at Lincoln Center will host the FTL MODA presentation about the future in fashion with its finale show FTL MODA LOVING YOU, in collaboration with Fondazione Vertical, featuring disabled models from all over the world.
(February 7 2014) – FTL MODA presents its cosmopolitan platform at Mercedes Benz Fashion Week, featuring international designers with a focus on Made in Italy.
Sophisticated lines and the most luxurious materials, with a futuristic vision and some real genius touches, are once again at the core of the FTL MODA line up. Maintaining the center of its interest on Made in Italy, FTL MODA designers are projected towards the future of fashion, answering the call from FTL MODA production team to present a window on the next decade of fashion:
Pret-a-porter evolves towards innovative and practical couture, colors and richness in textiles join the triumph in accessory research and sophisticated materials.
The escalation of sensations on the catwalk will begin with the sensuality in colors and lines of amazing Cape Town designer Hendrik Vermeulen, deeply connected with Italy, who will present his seductive Smoke and Mirrors collection. The marvel continues with Rozalia Bot, from Romania, unafraid of returning to romance in a modern key, exploiting the most elaborated embroidery on sober and delicate lines. A white theme will be the backdrop for Landi Accessories’ presentation, an impactful way to bring the latest trends in Made in Italy leather on stage.
It is then the turn of Italian genius Antonio Urzi’ who lights up the catwalk in the most futuristic key, from top quality leather apparel prepared by young designer Cathias Edeline, to his worldwide renowned costumes and accessories, that have been designed for Maison Armani and Versace and worn by celebrities such as Beyonce’, Lady Gaga, Jennifer Lopez, Rihanna, Britney Spears and many others. His special effects will prepare the audience for the finale show, FTL MODA LOVING YOU, in collaboration with Fondazione Vertical – the most important Italian foundation supporting research to find a cure for spinal cord injuries – and Models of Diversity in London, a 6 year old agency constantly engaged in training and preparing models to find their way through the most challenging talent selections in the world.
“It is a very significant moment in my fashion career, this opportunity to finally open the most recognized runways in the world [Mercedes Benz Fashion Week New York now, and in Milan Fashion Week in two weeks] to these beautiful talents, ready to show that disability is very often just a mental state by performing on the runway next to some of the best models on the scene” declares producer Ilaria Niccolini. “Working with Fabrizio Bartoccioni at Vertical Foundation has been a thoughtful and extremely motivating experience, that opened my mind completely and showed me that the wheelchairs or prosthetics are not more than ‘accessories’, extensions of the dress, as Fabrizio often says.”
Spokesman Jack Eyers, just nominated Man of the Year for Men’s Health magazine, and beautiful top model Shaholly Ayers, will be the main testimonials of the project, wearing the mixed collection prepared by all designers in the platform and joined by Gianni Tolentino, Luciano Barbera, Andrea Wild, Gattinoni and Antonio Grimaldi.
Founded in 2007 by Ilaria Niccolini Production, FTL Moda has been presenting runway shows internationally and has established itself within the Italian fashion community as a bridge for Proudly Made in Italy to showcase at an International level. FTL MODA has been recognized by the Italian government of the Region of Lombardy as the official platform to support Made in Italy in the world, and has obtained the Auspices and support of the City of Milan for this presentation which will work as a lead-in for the upcoming Milan Fashion Week, where FTLMODA LOVING YOU will appear as the closing event.
International make-up artist Einat Dan and her team will be heavily engaged to create sensational artworks in backstage, while hair magic will be handled by New Yorker salons CUTLER and Fox & Jane.
Internationally renowned stylist Pablo Patane’ is the art director for brand Antonio Urzi’.
Ilaria Niccolini Production’s team together with Fondazione Vertical’s team are working at the international level for the #MoveForward campaign linked to the presentation.
PRs for the project are handled by Jen Phillips with Red Light PR.
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